Menu analytics

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Overview

• View menu item performance
• Track time spent viewing menu items (on customer site)
• Analyze category popularity
• View item interaction statistics (views, clicks)
• Filter by date range
• Identify top sellers

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Prerequisites

• Menu items must exist.
• Customer site usage generates the interaction data.

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Step-by-Step Actions

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1. Open Menu Analytics

1. Click Menu Analytics in the left sidebar.
2. The Menu Analytics dashboard opens.

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2. Change the date range

1. Use the date filter.
2. Select the period you want to analyze.
3. The data updates.

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3. View item performance

1. Look at the item-level metrics:
   • Sales count or revenue per item
   • Views or interactions
2. Identify top performers and underperformers.

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4. View category popularity

1. Find the category breakdown.
2. See which categories get the most orders or views.
3. Use this for menu layout and promotions.

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5. View time spent

1. If tracked, see how long customers spend on the menu.
2. Use this to improve menu design or item descriptions.

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6. View interaction statistics

1. See views, clicks, or add-to-cart rates if available.
2. Use this to understand customer behavior.

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7. Export (if available)

1. Click Export if offered.
2. Save the data for deeper analysis.

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Common Mistakes and How to Avoid Them

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End Result

• You understand which items and categories perform best.
• You have data to improve the menu and promotions.
• Menu decisions are based on real performance.